Rifkin (or Rivkin) is a surname. Notable people with the surname include:
Rifkin
Adam Rifkin, American film director
Jay Rifkin, record producer
Jeremy Rifkin, American public policy writer
Joel Rifkin, American serial killer
Joshua Rifkin, conductor and musicologist
Ron Rifkin, American actor and director
Stanley Rifkin, holder of the "biggest computer fraud" in the Guinness Book of World Records
Rivkin
William R. Rivkin (born 1919), former United States Ambassador to Senegal, The Gambia, and Luxembourg
Robert S. Rivkin (born 1960), former United States Department of Transportation General Counsel
Charles H. Rivkin (born 1962), former United States Ambassador to France
David W. Rivkin (born 1955), Litigation Partner at Debevoise & Plimpton LLP
David B. Rivkin, American conservative
Jan W. Rivkin, American academic, professor at the Harvard Business School
Bobby "Z" Rivkin, known as Bobby Z. former drummer for Prince
David Z (David Rivkin) a music producer
Neta Rivkin (born 1991), Israeli rhythmic gymnast
René Rivkin, Australian entrepreneur