Reuters Insider is a website provided by Thomson Reuters that offers financial videos for viewing online, and launched on May 11, 2010. Visitors can view videos free-of-charge during the current promotional period, after which the website will only be accessible to Reuters subscribers, who typically pay about US$2,000 per month. The website has been described as "YouTube for traders". Video from the website is created by Thomson Reuters' own reporters, as well as the company's roughly 150 partners.
Thomson Reuters spent about $100 million to develop the website. Reuters Insider is targeted towards financial experts, while Thomson Reuter's primary competitor, Bloomberg L.P., has begun to focus more on targeting the average consumer by purchasing business magazine BusinessWeek. The website is part of an overall $1 billion plan by the company to update its technology to make financial information accessible to more users.