 | ||
Primula is the brand name associated with a range of food products marketed by The Kavli Group. The best known range is Primula Cheese Spread.Primula cheese in tubes is supplied in varieties flavoured with several ingredients, including Original, Chives, Ham, and Prawn. Dips are also manufactured in several flavours. They are sold in many shops in the UK and Republic of Ireland.
History
Primula Cheese Spread was developed in 1924 by Norwegian businessman Olav Kavli. Primula Cheese was the world's first spreadable cheese with a long shelf life and was named after the Primula flower. It was first introduced into the United Kingdom in 1929. The Primula brand is owned by the Norwegian Kavli group owned by the Kavli Trust (Kavlifondet). It is manufactured in Norway, Sweden, Denmark and Great Britain, and sold in more than 20 countries. The Kavli Trust is a charitable organisation that donates a proportion of profits to causes such as research, cultural activities and humanitarian work.