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The Land Camera 1000 is an instant camera manufactured by Polaroid Corporation. In the United States, it was marketed as the OneStep. Based on the Polaroid SX-70, the camera includes a one element plastic lens, fixed focus and an exposure compensation dial knob. It uses the SX-70 time zero film, now manufactured by the Impossible Project. There is a flash specifically made for this model: the Q-light flash. They had two unique shutter colors: red and green.
History
The Polaroid SX-70, while popular when released, was considered expensive at a cost of $180. Thus, Polaroid created cheaper alternatives: rigid plastic Pronto, and the OneStep series. With a release price of $40 (equivalent to $158 in 2016), the Land Camera 1000 became the best-selling camera of the 1977 Christmas shopping season. Later, Polaroid released Type 600 integral series cameras, utilizing the same film format and cartridge but with a different film formulation.