Genre Pop Label Republic | Length 3:36 | |
Released January 27, 2015 (2015-01-27) Format CD single
digital download | ||
"'Oh My Love" is a song recorded by American band The Score. The track became known after it was used in an advertising campaign by the British supermarket chain Asda. The song became the most requested song on Shazam in 2015. The band, who were unsigned at the time, were subsequently given a record deal off the back of the song's popularity.
The single was released on 27 January 2015. It peaked at number 43 on the UK Singles Chart in the chart week ending 30 July 2015.
Background
The Score, based in Los Angeles, were unsigned when the British supermarket Asda chose "Oh My Love" as the soundtrack to its 2015 "Save Money, Live Better" advertising campaign. According to Chris Chalmers from the company, "Part of [The Score]'s attraction was that they were unsigned and unknown. There is a great back-story, where the manager had the great sense to send the track to all CEOs of major UK businesses. It found its way to us and felt like a brilliant track to support our campaign".
The track gained more notability as it became the most popular track of 2015 from an advert on the music identification app Shazam. Based on this success, the song eventually reached number 43 on the UK Singles Chart on 30 July 2015. It also peaked at number 17 on the iTunes Chart the same week.
Oh My Love's breakout success led to The Score signing a record deal with Republic Records. Their debut EP, Where Do You Run, was released on 25 September 2015.
The song also appears in the 2015 film Alvin and the Chipmunks: The Road Chip and its soundtrack.