Samiksha Jaiswal (Editor)

Non no

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Categories  Fashion
Circulation  1,239,335 (2014)
First issue  February 1971
Frequency  Monthly
Publisher  Shueisha
Country  Japan

Non-no (ノン-ノ, non-no) is a Japanese women's fashion magazine published by Shueisha. The magazine is headquartered in Tokyo.

History and profile

The magazine was established as a fortnightly in 1971. The first issue appeared in February 1971. Like CanCam, non-no has a comparatively longer history than other Japanese fashion magazines e.g. Cawaii!, Olive and so forth. The magazine targets at teens and young women in their early 20s.

Instead of focusing on gossip, Non-no and another women's magazine an an provide their readers with materials with the aim of developing their self-identity.

On 25 May 1987 Shueisha launched the magazine's male counterpart, Men's Non-no.

In 1978 the circulation of non-no was 850,000 copies. The magazine sold 440,870 copies.


Non-no Wikipedia