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No Cliché was a French-based game development company who created games for the Dreamcast, lead up by French developer Frédérick Raynal. The core team was previously established in Adeline Software International, before being bought by Sega.
No Cliché was best known for its first Dreamcast title, Toy Commander, released in 1999.
In 2000, it produced a multiplayer racing extension under the name of Toy Racer, and helped Raster Productions into coding localisation for the European release of its Dreamcast Quake III Arena port.
In 2001, Sega Europe stopped development on many Dreamcast European games, causing the company to cease development on its current project at the time, Agartha, a survival horror game.
No Cliché remained together for a little while after the cancellation, attempting to create a PC port of Toy Commander. However, the group split before it could be finished.
No Cliché went quiet, but Adeline Software continued to remain active until they were shut down in 2004. Raynal went on to work for a new developer, F4-Toys, which failed to find a publisher for their first title, Trium Planeta, and then switched to developing serious games. He then founded Ludoid, and has also begun working with Ubisoft.