Girish Mahajan (Editor)

No, No, No (Destiny's Child song)

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Format
  
CD single Cassette 12"

Genre
  
R&B hip hop soul

B-side
  
"Second Nature" "You're the Only One"

Released
  
November 11, 1997 (1997-11-11)

Recorded
  
May 1997 (Part 1) September 1997 (Part 2)

Length
  
4:04 (Part 1) 3:27 (Part 2)

"No, No, No" is the debut single performed by American group Destiny's Child taken from their debut studio album Destiny's Child (1998). The song was released on November 11, 1997 through Columbia Records. The song was produced by Vincent Herbert, Rob Fusari and Wyclef Jean.

Contents

Two versions of the song were released as a Part 1 and Part 2 featuring American rapper Wyclef Jean. In the United States, the song reached at number three on the Billboard Hot 100 and was certified platinum on February 26, 1998. Part 2 is samples The Love Unlimited Orchestra's "Strange Games and Things".

Music video

In the video for "Part 2", directed by Darren Grant in October 1997, Wyclef Jean plays his guitar as Destiny's Child sings the chorus. Beyoncé stops Wyclef, saying, "that ain't right." Wyclef says to the group, "Nah, nah, it's phat; all we need to do is drop a phat beat for the clubs. I'm tellin' you, they gon' lose their minds; I can see it right now." The group begins a choreographed dance in a large gold room. Wyclef Jean also makes an appearance in a room next to the room where the group is.

In 1998, a new video, also directed by Darren Grant, was created to promote "Part 1". In the clip, the group performs a choreographed dance at a nightclub. Marques Houston, along with his Immature bandmates Romeo and LDB, make cameo appearances in the video for Part 1.

The Part 2 music video is featured on the video compilation The Platinum's on the Wall and the DualDisc edition of the album #1's. The Part 1 music video is also featured on the video compilation The Platinum's on the Wall and as an enhanced video on the Australian edition of The Writing's on the Wall.

Commercial and chart success

The single entered the UK Singles Chart at number five on 28 March 1998, and spent eight weeks in the Top 75. In Europe, the single experienced modest success, entering the top 40 and top 20 of several national charts. The single performed better in Norway and the Netherlands, where it hit the top ten, while it enjoyed the least success in France, where it barely made an appearance in the top 100.

In the United States, the single enjoyed even greater commercial popularity. The success of the song on radio stations and its healthy sales propelled it into the top ten of the Billboard Hot 100. Eventually, the song would peak within the top three of that chart, becoming their first single to do so.

Interestingly, the commercial success of the song failed to translate into high album sales for the group. Specifically, Destiny Child's debut album struggled to chart strongly on any chart and was barely certified in the United States, mainly thanks to the subsequent momentum of their sophomore studio effort.

By the end of its chart run, "No, No, No" had sold over 146,000 copies in the UK and over a million copies worldwide. In 1998, the song won two Soul Train Lady of Soul Awards for Best R&B/Soul Single by a Group, Band or Duo and Best R&B/Soul or Rap New Artist.

References

No, No, No (Destiny's Child song) Wikipedia