Audience share 1.5% (2011, ) Language Portuguese | Country Brazil Founded 1998 | |
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Launched (1996-11-20) November 20, 1996 (age 20) Picture format 480i (SDTV)
1080i (HDTV) Sister channel(s) Nick Jr.
Comedy Central
MTV
Paramount Channel
VH1 HD
VH1 MegaHits Owned by Viacom International Media Networks The Americas Profiles | ||
Nickelodeon Brazil is a cable and satellite television channel, the Brazilian counterpart of the American network Nickelodeon.
Contents
History
Nickelodeon Brazil was launched on December 20, 1996 in Brazil as a children-oriented channel, being the main competitor of Cartoon Network, which was launched 3 years before.
On February 13, 2006, Nick at Nite was launched in Brazil, and aired on weeknights from 10 pm to 6 am, and on May 15 of the same year, it debuted the first original sitcom, Skimo.
On June 9, 2008, the channel launched "Nickers", a live-action show with two hosts introducing shows and music. It followed the same line and was very similar to Disney Channel's Zapping Zone. The block was retired in all feeds in December 2008. In 2008, two new original productions premiered, both being telenovelas. The first one, Isa TKM premiered on September 29, 2008 and La Maga y el Camino Dorado premiered on October 13 of the same year.
In 2009, a new segment called Nick Hits, which airs classic Nick Toons, replaced Nick at Nite on weekends. On April 5, 2010, Nickelodeon Brazil started carrying the new logo already in use on many Nickelodeon networks around the world. Also, classic Nicktoons seen on Nick Hits became part of Nick at Nite. In June 2010, Viacom gave the rights for Mexico to release their own Kids Choice Awards. It premiered on September 4, 2010. On July 20, 2010, another original series called Sueña conmigo premiered.
Through August 2010, Nickelodeon started to rerun the animated series Avatar: The Last Airbender to promote the film The Last Airbender, with this, a new on-air logo showed when the series is airing, an arrow blurring takes on/off in the Nick logo. On May 2, 2011 premiered the fifth original production called Grachi. In late January 2012, MTV Networks Latin America announced another telenovela, Miss XV, that was premiered on April 16, 2012.
On January 1, 2015, the block Nick at Nite went off the air and got replaced by the new block, Nick Clásicos.
Ratings
In 2011, IBOPE pointed that Nickelodeon Brasil ranked seventh among cable channels in total daily viewership, with an average audience of 0.071 million viewers in Brazil. In March 2013, IBOPE released a new list of the most watched channels of cable TV, which recorded an increases of position for the channel, but a significant increase in viewers, 0.950 million.