Country United States Publisher John Wiley and Sons Media type Print (paperback) Genre Non-fiction | Language English Publication date 2006 Originally published 2006 OCLC 61757953 | |
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Subject Business communication, Blogging Similar Robert Scoble books, Social media books, Public Relations books | ||
Naked conversations how blogs are changing the way businesses talk with customers
Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers (ISBN 978-0-471-74719-2), is a book written by Robert Scoble and Shel Israel, published in 2006 by John Wiley & Sons. The book is about how blogs, bloggers and the blogosphere is changing how businesses communicate with their consumers and other stakeholders. The authors discuss more than 50 case studies of companies and business leaders, some that have been helped and hurt by their interactions with bloggers and encourages businesses about the best and most successful ways of blogging.
References
Naked Conversations Wikipedia(Text) CC BY-SA