Rahul Sharma (Editor)

NHS, Inc.

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Type
  
Private

Website
  
www.nhs-inc.com

Industry
  
Retail

Parent organization
  
NHS, Inc.

NHS, Inc. nhsinccomimageslogonhssvg

Products
  
Apparel Sporting Equipment

Founded
  
1973, Santa Cruz, California, United States

Headquarters
  
Santa Cruz, California, United States

Founders
  
Doug Haut, Jay Shuirman, Richard Novak

Subsidiaries
  
Independent Truck Company, Ricta Wheels, Krux Trucks, NHS, Inc.

Profiles

Louie lopez winning run 1st place tampa pro 2017 independent trucks


NHS, Inc. is a United States skateboard distribution company based in Santa Cruz, California. The company distributes the following brands: Santa Cruz, Creature, Independent Truck Co., Krux, Flip Skateboards, Ricta, Mob Grip, OJs, StrangeNotes.com, designarium, Bullet, Skateboarding Is Not A Crime, Nor Cal and Bern.

Contents

NHS's main products are skateboard-related, but the company also manufactures snowboarding and surfing equipment.

A year in review 2015 nhs inc


History

The Santa Cruz brand, distributed by NHS, is the oldest continuous skateboard company in the world, founded by Richard Novak, Doug Haut, and Jay Shuirman.

The "Screaming Hand", designed by Jim Phillips Sr. in 1985, is the main logo of the Santa Cruz brand. The logo has become a skateboarding icon and is recognized widely throughout the skateboarding community; in 2015–16, its 30th anniversary was celebrated with a touring exhibition. As of February 2013, Phillips's son Jimbo also designs artwork for the Santa Cruz brand.

A controversy arose in February 2013, following Jeremy Scott showing clothing and accessories at New York Fashion Week that featured designs very similar to the Phillipses' on clothing designed by Jeremy Scott. There was an outcry from Santa Cruz artists, as well as the skateboarding sub-culture, and Denike stated:

It's obvious to us, the Phillips family, the fans of Jim Phillips Sr. and Jimbo Phillips, and fans of the brand Santa Cruz Skateboards, as well as many in the global skateboard and skate art community that there is clear and obvious infringement by Mr. Scott.

The matter was settled in September with Scott admitting error and the items being destroyed.

References

NHS, Inc. Wikipedia