Status Active Country United Arab Emirates | Location(s) Dubai Attendance 5000+ | |
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Genre Events, Trade shows, Awards, Exhibition, Conferences Venue Dubai International Convention Centre |
Middle East EVENT show or MEES is an annual exhibition held at Dubai for Meetings, incentives, conferencing, exhibitions (MICE), events and entertainment industry. Launched in 2011 the show provides the regional events industry with a platform to promote their products and services event managers, marketers and other relevant personnel.Previous events, Festivale and Event360, identified a need in the region for an exhibition that covered the whole of the local events industry, and so these were amalgamated to be one event in the Middle East EVENT Show.
The Middle East Event show is co-located with the PALME Middle East Exhibition and takes place annually at the Dubai International Convention Centre (DICEC). The exhibition is organised by Informa Exhibitions.
Alongside the exhibition, the Middle East EVENT Show runs a series of educational workshops and seminars, which is free to attend.
Awards evening
The Middle East EVENT Awards evening is also held annually alongside the show and aims to recognise and reward excellence within the industry. In 2012 the award categories were as follows: