Massara is a surname. Notable people with the surname include:
Carlos Alberto Massara (born 1978), Argentine footballer
James Massara, English rugby league coach
Mark Massara, American surfer and environmentalist
Pino Massara (1931–2013), Italian musician, composer, record producer and conductor
Rooney Massara (born 1943), English rower
Massara, Senegal, a village in Senegal