Puneet Varma (Editor)

Market entry consultant

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Market-entry consultants provide consultancy services to private companies, corporations or government / non-profit organizations for solving various business problems related to commencing sales/manufacturing/outsourcing operations in a new market / geographical territory. This includes, but is not limited to services like:

  • Consulting an organization about suitability / demand of their products or services in the new market / geography of interest.
  • Market potential, growth, competition, market-share analysis and other market research activities.
  • Preparation of business strategy, business plan; carrying out cost–benefit and risk analysis for the organization etc.

    • It is common for trade associations / diplomatic missions of heavily export oriented countries to provide market-entry consultancy services to companies / organizations (belonging to their origin country) from their global offices.

    References

    Market-entry consultant Wikipedia
    (Text) CC BY-SA