Magic Shave is a brand series of chemical depilatory shaving-related products and other personal care products. created by Loreal's skincare division targeting "people of color", Softsheen and Carson.
Advertising
Beginning in May 2016, they began a "Team Up" with Marvel advertising their products with an advertisement comic starring Luke Cage in many issues, including the extremely popular Captain America: Steve Rogers #1
References
Magic Shave Wikipedia(Text) CC BY-SA