Country of origin Brazil Original release 2005 – 2011 Final episode date 2011 Language Portuguese | Original network MTV Brasil First episode date 2005 Network MTV Brasil | |
No. of episodes Clássicos
Cult Trash
Rádio
Now
Matinal
Toca Aí
Ao Cubo
BR
Freak
Lab
Verão
Especial Similar Disk MTV, Teleguiado, Top MTV, Record News Nordeste, MTV Aldente |
MTV Lab was the name given by the official program of the MTV presentation of video clips.
Contents
It was created by MTV Brasil during the programming broadcast in the summer of 2005, after a number of critical viewers of the station claimed that the station no longer featured programs but instead was geared only towards the presentation of video clips.
As the programming of MTV Brasil's summer lasts about three months, the program MTV Lab was inserted in the grid as a test (hence the suffix Lab, from laboratory) so that the station could get feedback from viewers.
The test was successful and MTV Lab had one of the largest audiences in the history of summer programming, which has allowed the program to continue throughout the year and include even more programs, such as purely musical ones.
The MTV Lab is still shown daily, and is divided into several blocks. It also has three channels on its portal for online videos, the MTV Overdrive, and these: Now Lab, Lab Lab and Classic Radio.
Blocks
Hours of tracks
Note: the times of the programs are time-zone in Brazil (Brasilia GMT-3h).