Rahul Sharma (Editor)

List of American advertising characters

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This is a list of notable nationally exposed mascots and characters created specifically for advertising purposes, listed alphabetically by the product they represent.

Other notable characters and their brands

  • Ajax Pixies – Ajax Cleanser
  • Anderson Soup Twins – Anderson Soup
  • Aunt Jemima – Aunt Jemima Pancake Mix & Syrup
  • Betty Crocker – Betty Crocker Baking Products
  • Big Boy – Big Boy Restaurants
  • Boo Berry – General Mills' Boo Berry Cereal
  • Brawny Lumberjack – Brawny Paper Towels
  • Brother Dominick – Xerox
  • Budweiser Horses – Budweiser Beer
  • Buster Brown & Tige The dog) – Buster Brown Shoes
  • Buzz Bee – General Mill’s Honey Nut Cheerios
  • California Raisins – California Raisins Advisory Board
  • Campbell’s Soup Kids – Campbell’s Soup
  • Cap’n Crunch – Quaker Oats Cap’n Crunch Cereal
  • Cheerio Kid – General Mill’s Cheerios
  • Chef Boyardee – Chef Boyardee Canned Pasta
  • Chicken of the Sea Mermaid – Chicken of the Sea Tuna
  • Chuck E. Cheese – Chuck E. Cheese Pizza (formerly Pizza Time Theater)
  • Colonel Sanders – Kentucky Fried Chicken Restaurants
  • Cool Spot – 7-Up Soft Drinks
  • Coppertone Girl – Coppertone Sunscreen
  • Cornelius The Rooster – Kellogg’s Corn Flakes
  • Count Chocula – General Mills' Count Chocula Cereal
  • Culligan Lady – Culligan Water Softener
  • Dig ‘Em The Frog – Kellogg’s Sugar Smacks Cereal (renamed Honey Smacks)
  • Dutch Boy – Dutch Boy Paint
  • Elsie the Cow – Borden Dairy Company
  • Energizer Bunny – Eveready Energizer Batteries
  • Exxon Tiger – Exxon Gasoline
  • Faygo Kid – Faygo Pop/Soda
  • Foster Farm Chickens – Foster Farms Chicken
  • Frankey Berry – General Mills' Franken Berry Cereal
  • Fruit of The Loom Guys – Fruit of The Loom Underwear/Sleepwear
  • Geoffrey the Giraffe – Toys R Us
  • Gerber Baby – Gerber Baby Food
  • Goodyear Blimp – Goodyear Tire Company
  • Gorton Fisherman – Gorton Seafood Company
  • Granny Goose – Granny Goose Potato Chips
  • Great Root Bear – A & W Root Beer & Restaurants
  • Hamm’s Bear – Hamm's Beer
  • Helping Hand – Betty Crocker’s Hamburger Helper
  • Honeycomb Kid – Post
  • Hy Finn – Standard Oil of California
  • Indian Maiden – Land-O-Lake Butter/Dairy Products
  • Jack – Jack-In-The-Box Restaurants
  • Jeff – Burger Chef Restaurants
  • Jello-O Baby – Jell-O
  • Joe Camel – Camel Brand Cigarettes
  • John H. Goodwill – Goodwill
  • Jolly Green Giant – Green Giant Vegetables
  • Josephine The Plumber – Comet Cleanser
  • Juan Valdez – National Federation of Coffee Growers
  • Kedso The Clown – Keds Brand Sneakers
  • Keebler Elves (Ernie The Elf) – Keebler Foods (Crackers)
  • Kenner Gooney Bird – Kenner’s Toy Company
  • Klondike The Polar Bear – Klondike Ice Cream Bar
  • Kool Aid Man – Kool-Aid Drink Mix
  • Kool Penguin – Kool Cigarettes
  • Little Caesar – Little Caesar Pizza
  • Little Foster – Foster’s Freeze Restaurants
  • Little Mikey (the Freckly-faced Kid) – Life Cereal
  • Little Miss Sunbeam – Sunbeam Bread
  • Lucky The Leprechaun – General Mill’s Lucky Charms Cereal
  • M&M’s – Mars, Incorporated
  • Madge The Manicurist – Palmolive Dish Washing Detergent
  • Marky Maypo – Maypo Cereal
  • Marlboro Man – Marlboro Cigarettes
  • Marvelous Magical Burger King (the older cartoonish mascot – 2 versions) – Burger King Restaurants
  • Maytag Man – Maytag Appliances
  • Michelin Man (aka Bibendum) – Michelin Tires
  • Mickey Mouse – Walt Disney Company
  • Miss Chiquita – Chiquita Bananas
  • Morris The Cat – 9 Lives Cat Food
  • Mother Nature – Chiffon Margarine
  • Mr. Bluelight – K-Mart Stores
  • Mr. Bubble – Mr. Bubble Bubble Bath
  • Mr. Clean – Mr. Clean
  • Mr. Goodwin – Crest Toothpaste
  • Mr. George Whipple – Charmin Toilet Paper
  • Mr. Meow – Meow Mix Cat Food
  • Mr. Owl – Tootsie Rolls & Tootsie Pops
  • Mr. Peanut – Planters Peanuts
  • Mr. Potato head and Mrs. Potato head – Lays
  • Mrs. Butterworth – Mrs. Butterworth Pancake Syrup
  • Mrs. Olson – Folgers Coffee
  • Nipper The Dog (fox terrier) – RCA Victor Company
  • Orville Redenbacher – Orville Redenbacher Gourmet Popcorn
  • Oscar Mayer Bologny Kid – Oscar Mayer Bologny
  • Polar Bear – Icee
  • Poppin’ Fresh The Pillsbury Doughboy – Pillsbury Rolls/Products
  • Popsicle Pete – Popsicle Frozen Pops
  • Punchy – Hawaiian Punch Drink Mix
  • Quaker Oats Man – Quaker Oats Cereal
  • Quiky The Bunny – Nestle’s Quik (later changed to Nesquik) Chocolate Mix
  • Quisp – Quisp Cereal
  • Reddy Kilowatt
  • Ronald McDonald – McDonalds Restaurants (also included here could be Hamburglar, Mayor McCheese & Grimace)
  • Rosie The Waitress – Bounty Paper Towels
  • Sailor Jack & Bingo – Cracker Jacks
  • Sambo & Jolly Tiger – Sambo’s Restaurants
  • Scrubbing Bubbles – Scrubbing Bubbles Bathroom Cleaner
  • Slush Puppie – Slush Puppie
  • Snap, Crackle & Pop – Kellogg’s Rice Krispies Cereal
  • Speedy – Alka Seltzer
  • Stay Puft Marshmallow Man – Stay Puft Marshmallow Company (actually a fictitious mascot from the movie Ghostbusters)
  • Sugar Bear – Post Super Sugar Crisp (renamed Golden Crisps)
  • Sun-Maid Raisins Girl – Sun-Maid Raisins
  • Sunny – Kellogg’s Raisin Bran Cereal
  • Sonny The Cuckoo Bird – General Mill’s Cocoa Puffs Cereal
  • Sugar Pops Pete The Prairie Dog – Kellogg’s Sugar Pops Cereal (renamed Corn Pops)
  • Talking T-Shirt – Adidas
  • The Noid – Domino’s Pizza
  • Tony The Tiger – Kellogg’s Frosted Flakes Cereal
  • Toucan Sam – Kellogg’s Froot Loops Cereal
  • Trix Rabbit – General Mill’s Trix Cereal
  • Tropic-Ana – Tropicana
  • The "Tu Tu Tu's" – TheCab (Honolulu, Hawaii)
  • Twinkie The Kid – Hostess Twinkies
  • Ty-D-Bol Man – Ty-D-Bol Toilet Cleaner
  • Umbrella Girl – Morton Salt
  • Uncle Ben – Uncle Ben’s Converted Rice
  • Vlasic Stork – Vlasic Pickles
  • W.C. Fritos – Frito Lay Corn Chips
  • White Knight – Ajax Laundry Detergent
  • Yipes The Zebra – Fruit Stripe Gum

    • References

    List of American advertising characters Wikipedia
    (Text) CC BY-SA


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