Keyta was used instead of soap in Iceland before it was introduced there. Keyta was made by storing urine from domestic animals for some time, the alkaline fluid left over is rich in urea which is ideal for cleansing wool for example. It is also a good fertilizer.
FACTS:
KETYA is also the name of a teachers association operating in Pennsylvania, USA. [WWW.KEYTA.ORG] KEYTA stands for Keystone Teachers Association.
References
Keyta Wikipedia(Text) CC BY-SA