Broadcast area Albuquerque/Santa Fe Slogan New Mexico's Real Rock | Branding 94 Rock | |
City Albuquerque, New Mexico Frequency 94.1 MHz (also on HD Radio)
94.1 HD-2 for Urban Contemporary (100.9 The Beat) Translator(s) 100.9 K265CA (Albuquerque, relays HD2) | ||
KZRR (94.1 FM, "94 Rock") is a commercial radio station located in Albuquerque, New Mexico, broadcasting to the Albuquerque-Santa Fe, New Mexico, area. KZRR airs a mainstream rock music format. Owned by iHeartMedia, Inc. (formerly Clear Channel Communications), its studios are located in Northeast Albuquerque and the transmitter tower is atop Sandia Crest east of the city.
KZRR broadcasts in the HD Radio format.
Local personalities include morning hosts Swami Rob, Skyler and Phil Mahoney. Ron "Big Rig" Michaels is featured in the afternoon while at night is The Sixx Sense radio show with Motley Crue member Nikki Sixx.
History
94 Rock first launched in 1980 as KWXL. However, by 1985 it returned to its previous callsign KRKE-FM. In 1986, it picked up the current KZRR callsign. It was also around this time that it launched its local morning show hosted by TJ Trout, who was featured in nearly all billboard and television ads over the next couple decades before Trout retired in December 2011. The station had aired an Album Oriented Rock format for many years. In 1992, when it had become a cluster mate with KLSK 104.1 which at the time had a classic rock format, KZRR began to lean more on modern rock without completely changing to that format, promoting itself as "The Cutting Edge of Rock". In 1996, when Trumper Communications had purchased KZRR and KLSK as well as modern rock KTEG (then on 107.9) and KHTZ 100.3, the format had changed to playing mostly hard rock with an emphasis on music from the 1980s. The format has been a ratings success to this day.