City Laredo, Texas Slogan "Solo Exitos" Format Spanish Top 40 | Branding Digital 94.9 Frequency 94.9 FM (MHz) | |
Broadcast area Laredo, Texas
Nuevo Laredo, Tamaulipas | ||
KQUR branded as Digital 94.9 FM is a Spanish and English Top 40 format FM station serving the Laredo, Texas, United States and Nuevo Laredo, Tamaulipas, Mexico markets. KQUR's programming was formerly simulcast over local low-power television station KNEX-LP channel 55.
Past Formats
KQUR previously had a rock format known as "Cure 95". In 2007, KQUR flipped its format from Rhythmic Oldies "Jammin' 94.9" to Hot Adult Contemporary "94.9 The Works - Fully Loaded Music". Initially a success, BMP Radio realized that the Laredo Borderplex needed a more popular format, fitting for the area. So in 2009, the station flipped its format to Mainstream Rock but still keeping its name 94.9 The Works. In February 2012, station ownership moved the format to XHGTS-FM 107.3 FM for a few days, a Class B station in the market that is licensed to Nuevo Laredo, Tamaulipas, Mexico but programmed by Border Broadcasters, Inc. under a local marketing and sales agreement. Its branding is now "107.3 Musica Internacional"