City Lubbock, Texas Branding 93.7 The Eagle First air date 1963 (as KSEL-FM) | Broadcast area Lubbock, Texas Frequency 93.7 MHz | |
Slogan Lubbock's Greatest Hits | ||
KLBB-FM is a radio station serving the Lubbock area. It is owned by Ramar Communications, where its studio is based from in south Lubbock. Its transmitter is southeast of Slaton, Texas.
It began in the 1950s as KSEL-FM. It was on and off several times through the decade. In 1958, the station was sold to an investor group that included George H.W. Bush. KSEL-FM was sold at the same time to station employees mssrs Rochestor, Kyle and Henderson and renamed KRKH-FM. Power was 9,600 watts at 155 feet from one of the towers at 904 east Broadway (the KSEL AM towers).
KRKH and KSEL (AM) came back under common ownership in 1961 when the stations were acquired by one time state rep R.B. Mac McAlister and his son future Lubbock mayor Bill. KRKH-FM was renamed KSEL-FM. Its power was increased to 100,000 watts and height increased to 736 feet from the 84th and L tower of KAMC (TV).
Formats included Big Band and Standards in the early sixties (including host Misty Fincher); rock music in the late sixties; Drake Chenault's Great American Country in the early seventies; TM Stereo Rock from 1977 to 1983; local AOR until 1988 when calls changed to KKIK and format went to country. After a bankruptcy in the late 1980s, the stations were sold to Ramar Communications. A short while later, the format changed to Tejano music. The station changed its call sign to KXTQ-FM on November 1, 1993.
On December 18, 2015, at 10 a.m., as part of a five-way radio station swap, Magic's Tejano format moved to 106.5 FM KXTQ-FM (formerly KEJS-FM) and 93.7 adopted KLBB-FM's classic hits format as "97.3 The Eagle". To support the format change, the station changed its call sign to KLBB-FM on December 29, 2015.