City Pittsburg, California Format Spanish | Broadcast area Sacramento Valley Class B | |
Frequency 990 kHz
simulcast of KIQI Power 10,000 watts day
5,000 watts night | ||
KATD (990 AM) is a radio station that rebroadcasts San Francisco station KIQI. Licensed to Pittsburg, California, the station serves the Sacramento Valley. The station is currently owned by Multicultural Broadcasting.
History
In the late 1950s, the station's call letters were "KKIS." On January 1, 1960, Kay Kis Corporation assumed ownership of the station. The two principal owners were Len and Burrell Small (their grandfather was a former Illinois governor). The general manager was Jerry Bassett, who previously managed radio station WISC in Madison, Wisc.
The station went on the air as KIXA on August 17, 1990. On September 8, 1993, the station changed its call sign to the current KATD as a rebroadcast of KIQI.
Prior to 1990, this frequency was occupied by KKIS, which was playing contemporary music as late as 1985 [1].