Broadcast area Irvine Frequency 107.2FM and online | Slogan Love Local Love Music First air date 12 August 2013 | |
Format Popular Music and Local Speech Website | ||
Irvine Beat FM is a community radio station based in the North Ayrshire town of Irvine serving the Fullarton, Harbourside, Redburn, Vineburgh and Castlepark areas with a potential audience of 17,000.
The station is a Scottish Registered Charity (SCIO) and is staffed mainly by volunteers with the addition of one full-time employee. The station broadcasts 24 hours a day on 107.2FM and online. The main aim of the station is to increase social conditions and health within the broadcast area, which is listed within the lowest 20% on the Scottish Index of Multiple Deprivation. Irvine Beat FM's playlist is a mix of chart hits from the 1960s through to current chart music.
The station features a mix of volunteers who have little radio experience, to various experienced professional presenters. A number of former commercial West Sound Radio presenters are on the schedule.