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Grido Helado is a famous chain of ice cream parlours in Latin America. It was founded by Santiago family from Córdoba, Argentina in the early 2000s. As of today, it has 1385 parlours in Argentina, Uruguay, Paraguay and Chile, and it's planning to get into Brazil and Bolivia.
In less than 15 years, Grido has become the largest selling ice cream brand in Argentina. It produces 60 million kilogrammes per year and its incomes are AR$150 million in the same period. In 2015, has an average income of $250.000.000 (Argentine Pesos; approx. USD 27.000.000) per year.
History
Santiago Family bought his first parlour in the eighties, but Grido is officially founded in early 2000. During 2012, 11 parlours were opened in Uruguay. In early 2013, Grido had 30 parlors in Uruguay. In January 2015, Grido opened the first parlour in Tierra del Fuego, completing its presence in all Argentina provinces.