Name Gregg Witt | ||
The Gen Z Frequency Book Interview with Gregg L. Witt at Kelowna Youth Marketing ConferenceLake
Gregg L. Witt (born March 6, 1974) is a youth marketing entrepreneur originally from Winona, Minnesota now based in San Diego, California.
In June 1991, Witt (then a high school student at Winona Senior High) founded Goodtimes Skateboards, a global action sports hard goods and apparel brand. It sponsored pro athlete celebrities Peter Hewitt, Adam McNatt, Jordan Richter, Matt Moffett, Reese Forbes, Tyrone Olsen, Jason Masse, Jeff King, Dave Leroux, Adil Dyani, Jeremy Deglopper, Hans Claessens, Al Partenan, Sam Hitz, Joe Pino,Brian Seber and Dorian Tucker. During the time Witt founded Goodtimes, he also became involved in successful entertainment and footwear ventures with international distributors of the Goodtimes brand. In October 1997 Goodtimes was acquired by private investors, where Witt was retained as Chief Marketing Officer
In January 1999, Witt joined Kristine Zucchetti to found Premise Immersive Marketing, a youth marketing agency. He served the company as senior marketing strategist and new partnerships development. It's clients include Qualcomm, FunnyOrDie, U.S. Air Force, Landscape Structures, Nissan, Six Flags, and Partnership For A Drug-Free America.
During 1995 - 1997 Witt earned three consecutive titles as a Vans Amateur Skateboarding World Champion Medalist in Vert.
In 2007, Witt received San Diego's 40 Under 40 Award for youth marketing that positively impacts young people.
In 2008, Witt's company Premise Immersive Marketing created and launched the first ever youth education program, wreckED for the Partnership For A Drug-Free America.
In 2010, Witt was keynote speaker for National Association of College Stores (NACS).
In 2011, Witt was keynote speaker for the American Advertising Federation (AAF).
Late 2012, Witt re-branded Premise as Immersive Youth Marketing, immersive youth marketing and merged with ParkerWhite Brand Interactive