Suvarna Garge (Editor)

Experian FootFall

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Founded
  
1991

Parent organizations
  
Experian PLC, Johnson Controls International PLC

FootFall Ltd was founded in 1991 by John Gallagher and Brian Barnes. The company initially sold hardware solutions designed to measure pedestrian flows within UK shopping centres. The company evolved into a provider of information services based on pedestrian flow. FootFall systems are installed in 37 countries with customers primarily in the retail and retail property industries. In December 2005 Experian purchased FootFall Ltd at a cost of 36 million GBP. Experian FootFall is a product of Experian PLC.

Areas of Interest

Pedestrian flow. Retail Conversion Rate. Customer Opportunity. Retail Peel Off. Dwell Time.

References

Experian FootFall Wikipedia