Eskimo (appliances)

Eskimo was the brand name of home appliances (refrigerators, freezers, kitchen ovens, heaters, TV sets etc.) produced by Viometal Eskimo, a Greek company founded in 1958. The spectacular development of this company (by 1973 it employed over 1500 and held a 27% stake of the Greek home appliances market) was followed by a disastrous merger with Izola, a former competitor, in 1977. The new company (Elinda, for [H]ellenic Industry of Appliances) went bankrupt after a few years, while a branch of the former company survived, focusing on trading and TV assembly. In 2001 it merged with F.G. Europe, a Greek electric and electronic appliance trading company.