Ecoflation

Ecoflation (a portmanteau of ecological inflation) is a future scenario in "Rattling Supply Chains," a research report by the World Resources Institute and A.T. Kearney released in November 2008, characterized by natural resources becoming scarcer and sustainability issues become more pressing, with environmental costs increasingly being borne by those responsible. The concept of ecoflation focuses on having environmental externalities of business be the burden of the organization/business responsible, rather than costs being allocated to the public in general. Ecoflation represents more accurate pricing of the true costs associated with business actions