Length 3:41 | Label Epitaph
Sony
RCA | |
Released 21 October 2014 (2014-10-21) Genre Alternative rock
pop punk
emo Writer(s) Oliver Sykes
Jordan Fish
Lee Malia
Matt Kean
Matt Nicholls Producer(s) Jordan Fish
Oliver Sykes | ||
"Drown" is a song by the British rock band Bring Me the Horizon released on 21 October 2014. Originally released as a stand-alone single, a remixed version features on the band's fifth studio album That's the Spirit. The track, musically, marks a shift away from the band's previously established metalcore sound. Rather, it was described by critics as other types of rock, including alternative rock, emo, and pop punk, also being described as "arena rock fire".
Contents
Announcement and release
The song was announced 13 October 2014 on the band's social media accounts. The song leaked on 21 October 2014 on YouTube by accident because of a mistake by Epitaph Records, the band's United States record label. It later premiered officially on BBC Radio 1 that same day. After it aired on BBC Radio 1, Oliver Sykes was interviewed by Zane Lowe. It had been reported that "Drown" would not appear on any studio album from the band. However, the song was later announced to be track 9 on the 2015 album That's The Spirit, albeit as a remixed version.
"Drown" was set to be released on iTunes on 7 December 2014. However, in early October, Oliver Sykes began teasing lyrics in the form of photos on Twitter. He also posted a message stating if "#DROWN" started trending on Twitter, they would release the song sooner. Drown was released on iTunes 3 November 2014 in North America and on 7 December 2014 in the United Kingdom. "Drown" was issued as a picture disc in the UK on 7 December. It was nominated for the Kerrang! Award for Best Single.
Later on 8 September 2015, the band performed an acoustic version of Drown which was alongside Happy Song and Throne part of a radio session set at Maida Vale Studios for BBC Radio 1 with Annie Mac. Furthermore, it was accompanied by a small group of violinists. On 25 December 2015, the band released the BBC Radio 1 acoustic performance of Drown as a standalone single dubbed as Drown (Live at Maida Vale).
Reception
"Drown" has become a hit among many fans and critics, though at the same time, some fans were upset with the departure of their usual metalcore sound and further deviation from the deathcore of the band's early years.
If this is an indication of where its creators are headed come the next full length, another expectation-destroying release is imminent.
"Drown" is a prime example of Sykes' ability to write a catchy lyric.
"Drown" misses some of the vital hallmarks of the band's greatest work
Music video
The Music video was released on October 21, 2014.