Abbreviation DEMA Type Trade Association | Formation 1987 | |
Motto Diving. Explore The Rest Of Your World. Legal status Mutual-benefit nonprofit corporation
Incorporated in California, Purpose Advocacy for the recreational diving industry |
Diving Equipment and Marketing Association (DEMA, formerly the Diving Equipment Manufacturers Association), is an international organization dedicated to the promotion and growth of the recreational scuba diving and snorkeling industry. With more than 1,300 members, this non-profit, global organization promotes scuba diving through consumer awareness programs and media campaigns such as the national Be a Diver campaign; diver retention initiatives such as DiveCaching; and an annual trade-only event for businesses in the scuba diving, action watersports and adventure/dive-travel industries, DEMA Show.
Board Members serve three year terms.
Purposes and Objectives
The purposes and objectives of the Association are published as:
References
Diving Equipment and Marketing Association Wikipedia(Text) CC BY-SA