Industry Retailing Products Supermarkets Website coop.nl CEO Fred Bosch (Oct 2008–) Revenue 975 million EUR (2013) Parent organization Supercoop | Area served Netherlands Subsidiaries See below Founded 1891 Headquarters Velp, Gelderland Number of locations 242 (2015) | |
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Coop Supermarkten is a supermarket chain founded in 1891 in Zaandam, Netherlands. It is named after the cooperative aspects of the company. In 2001, the company merged with wholesale purchaser Codis to form CoopCodis. In 2009, the name was changed again, from CoopCodis to Coop Supermarkten. Coop Supermarkten takes part in the Dutch wholesale purchasing cooperative Superunie.
In the last few years, the company launched a new type of store called Supercoop: these large stores are placed in areas where there is usually a lot of competition from other chains and they are seen as a response to the Dutch price war among supermarkets. With these new stores, the colors that the chain used were gradually changed from red and blue to orange, red and grey. The (new) logo is the store brand (Coop, Supercoop, or CoopCompact) in orange with a big red striking arc under it.
Their market share in 2013 was around 2.8 percent.
The company has a customer loyalty card, called "Coop Klantenkaart" in Dutch.
Store brands
Coop Supermarkten is a cooperation of 242 supermarkets (on 2015-01-01):