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CoolBrands is an annual initiative to identify the UK's coolest brands. The list has been compiled annually since 2001; the results are published every September. The survey seeks the opinion of independent experts and thousands of consumers.
Contents
Cool brands
According to CoolBrands the coolest brands were:
Super brands
SuperBrands commissions independent research to identify the UK’s strongest brands, as voted for by marketing experts, business professionals and thousands of British consumers.
References
CoolBrands (branding initiative) Wikipedia(Text) CC BY-SA