6.4 /10 1 Votes
Language English Pages 272 Dewey Decimal 647.94/068 22 Originally published March 2007 Publisher John Wiley & Sons Genre Business | 3.2/5 Goodreads Publication date 2007 ISBN 978-0-470-04355-4 LC Class TX911.3.C8 T57 2007 Page count 272 OCLC 76064574 | |||||||||||||||||||||||||||||||||
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Similar The Power of We: Succeedi, Citizen You: Doing Your Part, Raving Fans | ||||||||||||||||||||||||||||||||||
Jonathan m tisch chocolates on the pillow aren t enough
Chocolates on the Pillow Aren't Enough: Reinventing the Customer Experience is a book on customer service advice. It was released in March 2007.
Contents
Overview
This is the second book by Jonathan Tisch, the Chairman and CEO of Loews Hotels. In Chocolates on the Pillow Aren't Enough, he shares customer relation lessons he's learned during his career in the hospitality industry. Using popular companies such as In-N-Out Burger, Commerce Bank, Urban Outfitters as case studies, Tisch elaborates on the relation between customer service and business success. His advice covers:
- Using technology to create intimate connections with customers.
- Finding ways to expand an organization's offerings beyond their basic product or service.
- How to recognize customers' needs for physical and psychological safety.
- Perfect the "art of the welcome," in both physical and virtual spaces.
- Balance the growing demand for transparency with realistic needs for security and confidentiality.
The book has received coverage on CNBC's "Power Lunch," ESPN's "Cold Pizza," and PBS's "Nightly Business Report." Author Jonathan Tisch was a guest on NBC's The Today Show on March 2, 2007 discussing open exchange and on CBS's Early Show on March 7, 2007 where he discussed the book's strong customer service message using the Build-A-Bear company as a model.