British Video Association

The British Video Association (BVA) is a video home entertainment organisation established in 1980. Its members include the BBC and Hollywood studios. The Association organises an annual awards ceremony (The BVA Awards) in London. In 2003, the BVA reported a 61% increase of DVD sales alongside a tripling in the illegal downloading of film and television files. In 2010 the Association publicised the fact that around six million people in the UK have failed to acquire a High Definition signal for HD ready Television sets.