Brain Awareness Week - global campaign, promoting public interest in neuroscience research held by Society for Neuroscience and Dana Alliance for Brain Brain Initiatives along with International Brain Bee contest and other efforts. It is annual event started in 1995 and held in third week of March. In 2014 there are 55 countries involved and more than 860 events were held.
Events consist of lectures on brain connected topics, brain exhibitions, excursions to neuroscience laboratories and museums, brain lessons for school students.
There is support from leading universities neuroscience schools, neuroscience publishers, national neuroscience societies.
References
Brain Awareness Week Wikipedia(Text) CC BY-SA