Bold is a laundry detergent brand owned by Procter & Gamble.
It was launched in 1974 as the UK's first low suds biological detergent. In 1982, it was relaunched as the country's only combined detergent/conditioner, and has been a popular product since.
In 2004, the Bold 2in1 detergent/conditioner product was given a packaging revamp.
References
Bold (detergent) Wikipedia(Text) CC BY-SA