Founded 1972 | ||
Bottom Line Inc (formerly Boardroom, Inc.) is an American newsletter publishing company. It was founded in 1972 by Martin Edelston, who served as the company's chairman until his death on Oct 2 2013. The company is a member of the Direct Marketing Association. The company, doing business as Bottom Line Publications, publishes the following newsletters in print:
The following publications are now available in digital format only:
This company engages in the practice known as negative option billing. Contentious cases around negative option billing often center on unwitting solicitation lost in fine print and the difficultly of reversing a solicitation once made. Bottom Line Books have received many consumer complaints about billing, for example several hundred arbitrated by the Stamford, Connecticut Better Business Bureau.
The company is also a prolific sender of traditional and electronic advertising mail.