Bliss (typeface)

Bliss is a sans-serif typeface family designed by Jeremy Tankard.

Bliss is a design in the British humanist style, based on the Johnston typeface of London Underground as well as Gill Sans and Syntax, but with a more uniform style with greater evenness and similarity between weights. Describing it, Tankard wrote that "forms were chosen for their simplicity, legibility, and ‘Englishness’, and that his goal was to create "the first commercial typeface with an English feel since Gill Sans."

As of 2016, Bliss is used as a corporate font by the universities of Worcester and Bath Spa, United World Colleges, the Arts and Humanities Research Council and the HADOPI institute, and by Edexcel.