Supriya Ghosh (Editor)

Belville (Lego)

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Availability
  
1994–2009

Total sets
  
82

Sub‑themes
  
Hans Christian Andersen

Belville was a product range of the Lego construction toy designed to appeal primarily to girls. First introduced in 1994, the theme included multi-jointed doll-like characters, much larger in scale than the traditional Lego minifig. The sets include larger pieces, often in a pink and purple colour scheme, and depict scenes from fairy tales and fantasy as well as everyday life. Its direct successor is LEGO Friends introduced in 2012, and its direct target is kids (mainly girls).

Contents

Other Lego product ranges designed for girls have included Homemaker (1971-1982), Paradisa (1991–1997), Scala (1997–2001) and Friends (2012-present).

General attributes

Belville bricks tend to have colors not typically found in traditional sets (e.g., pink, purple). Many bricks also have unique features such as embedded glitter.

Figures

Belville figures are larger than the minifigure, but their feet can still attach to traditional Lego pieces. The figures have more points of articulation, and more overall detail than traditional minifgures. Some sets include clothing and other fabric accessories for the figures.

Other items

The Lego Group also sold other items under the Belville trademark such as ice cube trays with unique shapes, and purses.

References

Belville (Lego) Wikipedia


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