Type Private Founded 2003 | Industry Business Services Headquarters Provo, UT, USA | |
Key people Founders: AdLab director Jeff Sheets, Doug McKinlay Products Advertising & Marketing |
BYU Adlab is an American advertising agency housed within the College of Fine Arts and Communications at Brigham Young University. Founded by Jeff Sheets and Doug McKinlay, it is one of the only university-sponsored advertising agencies in the world.
History
Founded in 2003, the BYU Adlab now produces advertising campaigns for numerous national clients. The BYU Adlab won the Student Gold ADDY Award for the Dorito's Nemesis campaign, one of only eight gold awards awarded by the American Advertising Federation from more than 60,000 applicants. BYU Adlab students have gone on to work for Wieden+Kennedy, Crispin Porter + Bogusky, Goodby, Silverstein & Partners and McCann Erickson.
References
BYU Adlab Wikipedia(Text) CC BY-SA