Tripti Joshi

Art and Copy

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Duration  
Language  English
Director  Doug Pray
Country  United States
Release date  January 16, 2009 (2009-01-16) (Sundance)
Writer  Gregory Beauchamp (original concept), Kirk Souder (original concept), Timothy J. Sexton (narrative consultant)

Art & Copy is a 2009 documentary film, directed by Doug Pray, about the advertising industry in the U.S. The film follows the careers of advertisers, including Hal Riney, George Lois, Mary Wells Lawrence, Dan Wieden, and Lee Clow. The documentary covers advertising campaigns such as "Just Do It", "I Love New York", "Where's the Beef?", "I Want My MTV", "Got Milk?", and "Think Different". It premiered at the 2009 Sundance Film Festival in the US Documentary Competition.

Reception

The film won the 2011 News & Documentary Emmy Award for Outstanding Arts & Culture Programming.

Although reviews were generally favorable, some reviewers chastised the film for presenting an uncritical view of advertising.

References

Art & Copy Wikipedia


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