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Established in 1963, Anchor Electricals Pvt. Ltd is a wholly owned subsidiary of the Panasonic Corporation. Panasonic acquired Anchor, the 50-year-old Indian family-owned electrical equipment brand, in 2007. The company produces low-voltage electrical switches and accessories, switchgear and protection devices, wires & cables, lamps & luminaires and fans. It also sells home automation products from Panasonic.
The companies new manufacturing unit has been built at Daman, India. The investment for the plant has been Rs 200 crores and will produce a complete range of wiring devices. The plants current production capacity is of 240 million units. For the first two years,the products manufactured at Daman will cater to the domestic market, post which they will start exporting to Middle East. By 2015 the company is expecting 5 percent of their revenues to come from exports. The factory adopts many green features including installation of LED lighting, solar panels and use of treated sewage water.