Puneet Varma (Editor)

Altruistic corporate social responsibility

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Altruistic corporate social responsibility is a form of corporate social responsibility (CSR) that goes beyond ethical behavior to voluntarily donate time and/or money towards certain groups of stakeholders, even if the time or money commitment sacrifices part of the business profitability. Altruistic CSR can be viewed as unethical from a business standpoint because it encourages Utilitarianism, a form of philanthropy in which "ethical actions result in the greatest good for the greatest number," as well as going against the theory of Deontology.

References

Altruistic corporate social responsibility Wikipedia


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