99¢ (Santigold album)

Release

99¢ was preceded by four singles: "Can't Get Enough of Myself" featuring B.C., which was released at the start of November 2015 along with the album art which was then followed up by the second single, "Who Be Lovin' Me" featuring iLoveMakonnen released at the end of December 2015. "Chasing Shadows", was then released as the third single in January 2016 shortly after the announcement of the albums release date being pushed back a month. The album was released on the 26th of February 2016. On February 11, "Banshee" was released as the fourth single. The album entered at number 55 on the Billboard 200.

Critical reception

99¢ received positive reviews from contemporary music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 71, based on 25 reviews, which indicates "generally favorable reviews".

Stephen F. Kearse of Paste praised the album, stating, "Although the bulk of the album oscillates between sarcasm and sincerity, the most fully realized songs transcend that spectrum entirely. " Lee Adcock of Drowned in Sound gave the album a favorable review, stating, "99¢ doesn’t exactly deliver the discussion on commodity and the self promised on the cover, but Santigold have assembled a fine package, one which showcases White and her undeniable swagger."

Ryan McNutt of Exclaim! was more critical of the album, stating, "99¢ is an album buoyed by its sonic playfulness, but which fails to shake its playlist sensibility--entertaining, engaging but only occasionally leaving a lasting impression." Jonathan Wroble of Slant Magazine criticized the album, stating, "More often than hitting a sweet spot in between, the songs here are overly busy (like “Big Boss”) or short on ideas (the by-the-numbers “Before the Fire” and the psych-rock “Outside the War”), and the album's title turns into an unfortunate allusion to a warehouse stocked to the brim with cheap toys, none built to last."